Seo optimization, SEO, search engine optimization, part- 1 By Mt Tech
You created a site that is very informative and expected to get thousands of visitors, but you are not getting it. Because there is still one important task that will give your site thousands of visitors and that is Search Engine Optimization or SEO.
What is Search Engine Optimization (SEO)?
There are many search engines in the world such as the most famous is Google, followed by yahoo, Bing etc. If someone wants to learn HTML in Bangla, then he may search on Google by writing "HTML Tutorial in Bangla" because he may not know the address of any website that has HTML Tutorial in Bangla.
Now let's say you have a website that has HTML tutorials in Bengali. Now if you search on Google by writing "HTML Tutorial" it will be better on the first page of Google if the first link on the first page is your site then you can be sure that the user who was searching with "HTML Tutorial" will definitely go to your site. This one's site was shown first on Google, even though there are many sites, blogs, forums, etc. that have HTML Tutorial in Bengali, some strategies were adopted on the site that showed first. These strategies are called Search engine optimization (SEO).
Do you know
To know SEO you need to have a good understanding of HTML 4.01, HTML5 or XHTML. If you are not familiar with them, read our HTML5 tutorial.
Types
1. On page (which is done inside the site like title tags, content, keywords etc. being relevant)
2. Off Page (which is done outside the site eg blog, forum posting)
Paid search engine optimization
If you search on Google, sometimes you will see some links in different colors (usually light colored) on the right or top of the search results (related to the word you searched with). These are paid links i.e. Google has paid money for them. This type of optimization is called Paid SEO.
Organic search engine optimization
The links that are normally displayed on the search result page means that Google does not highlight them with any special color, they are organic links. This type of optimization is called Organic SEO. It is also called Algorithmic SEO.
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